TSDG restaurant branding

Not very good marketing, really...

Every morning I have a refreshing cup of herbal tea.

Kokoriko

Kokoriko is the latest fast / casual restaurant concept to arrive in the USA.

Table talk

Which are your most profitable tables?

Curb appeal

No matter where it is, it's important that your restaurant has curb appeal.

Now, please

One evening, your server goes to a guest and asks him what he'd like to order ...

Manned Cloud

Nice view?

A 'simple' postcard campaign

For cost-effective advertising, a simple postcard campaign can work wonders. A well-designed card can say such a lot about you and your business.

Staff selection

Finding and selecting the right staff is one of the most important tasks a restaurant owner faces. This is especially true for a start up.

Kitchen storage

The importance of food storage can't be emphasised enough. Storage losses aren't always apparent but can lose a restaurant a great deal of money.

 

Stock images - be careful

Stock images can be very useful - especially for start up businesses. But if you're using stock images - beware.

How's your restaurant website?

AIS Media recently conducted a poll which showed that a huge 89% of consumers research a restaurant online before deciding to visit. Is your website reflecting your restaurant properly?

Online tools to organize your start up

In the old days, a start up checklist was a bunch of pieces of paper. Then came Excel and most start ups used this to chart and plan their opening. But come on, we're in the 21st. century, organizing your start up is simple using online tools.

Start up - the riskiest time for staff theft

There are some very dishonest people out there and many restaurants are at their most vulnerable in the first few weeks after opening.

Start up customer service - get the plan in place

You'd be unlikely to open your doors without having trained your staff in impeccable customer service.  But don't overlook having a policy in place so that staff know how to deal with customer requests.

Stick to your marketing plan.

When you open your restaurant, you want the world - or at least, your local piece of the world - to know about it. Your design company will work with you.